Tatcha

SCAD Student work created in 2018.

What is Tatcha?

Inspired by ancient Japanese beauty secrets, Tatcha is a luxury skincare brand centered on minimalism and quality ingredients. The founder, Victoria Tsai was inspired by the rituals of Japanese Geishas after a trip to Kyoto. Using superfoods like rice, green tea, indigo and seaweed, Tatcha combines the best ingredients with modern science to create timeless and effective skincare solutions.

Process

Moodboard